Privacy Policy

Aerakompagniet is a photo and film production company based in

Sweden, providing photography, filmmaking, advertising campaign production, and related

creative services.

Data controller: Aerakompagniet

This Privacy Policy explains how we collect, use, store, and protect personal data when you

visit our website, contact us, book our services, or appear in photos or video we produce.

What personal data do we collect?

2.1 Data you give us directly

When you use our contact form, booking form, or email us, we may collect: Name, Email address, Phone number, Company name (if applicable),

Details about your project, event, or enquiry (e.g. date, location, type of shoot, budget), any other information you choose to include in your message.

2.2 Data related to bookings and invoicing

If you become a client, we may also process: Billing address and invoicing details.

Payment information (processed via third-party payment/invoicing provider Stripe.com— we do

not store full card details ourselves)

2.3 Photos and video footage of identifiable individuals

As a photo and film production company, a core part of our work involves capturing images

and video of people, including clients, models, wedding guests, event attendees, and

other individuals present at a shoot. This may include: Photographs and video recordings.

Names, if provided for captioning, tagging, or crediting purposes. Likeness, voice, and other personal characteristics visible or audible in the material.

2.4 Technical and website usage data

When you visit our website (www.aerakompagniet.com), certain technical data may be collected

automatically, such as: IP address, browser type and device information, pages visited and time spent on the site, referring website, cookie identifiers (see Section 5).

Note: our website uses Wix Studio’s hosting platform, which has its own built-in analytics

and cookie functionality. Depending on which integrations are enabled in our Wix dashboard

(e.g. Google Analytics, Meta/Facebook Pixel), additional technical data may be collected.

We recommend reviewing your live cookie banner settings to ensure this section stays

accurate as integrations change.

3. How do we collect your data?

We collect personal data when you: Fill out a contact or booking form on our website. Email, call, or message us directly. Book or attend aphoto/film shoot with us. Browse our website (via cookies and similar technologies). Appear in photos or footage taken by us for a client, campaign, or event.

4. Why we process your data (legal basis)

We process personal data on the following legal grounds under the EU General Data

Protection Regulation (GDPR): Purpose Legal basis. Responding to enquiries and booking requests Contract / pre-contractual steps. Delivering photo/film services to clients. Performance of a contract. Invoicing and bookkeeping. Legal obligation. Using portfolio images/video for marketing and our website. Legitimate interest, or consent where required. Sending requested marketing communications.

Consent

Website analytics and improving our services Legitimate interest / consent (cookies). Tagging or crediting individuals in published work Consent. You may withdraw consent at any time where consent is the basis for processing (see

Section 10).

5. Cookies and similar technologies

Our website runs on Wix Studio, which uses cookies and similar tracking technologies for functionality, analytics, and (if enabled) marketing purposes. These may include:

Necessary cookies — required for the website to function (e.g. security, load balancing)

Functional cookies — remember preferences and improve usability

Analytics cookies — help us understand how visitors use the site (e.g. Wix Analytics,

Google Analytics if connected)

Marketing cookies — used for advertising purposes (e.g. Meta/Facebook Pixel, if

connected)

You can manage your cookie preferences via the cookie consent banner on our website and

through your browser settings. Disabling certain cookies may affect website functionality.

6. Photos and video of identifiable individuals

Because our business is photography and film production, this section applies specifically to people who appear in our work:

Clients and subjects we photograph/film are typically asked to sign a release or agree

to terms (verbal or written) covering how the resulting images/footage may be used, including potential use in our portfolio, website, social media, and marketing materials.

Third parties incidentally captured (e.g. wedding guests, event attendees,

bystanders) may also appear in our material. We aim to use such material respectfully

and in line with the purpose of the original shoot (e.g. a wedding film for the couple).

Portfolio and marketing use: Selected images/video may be used to showcase our

work on our website, social media channels, and in promotional materials, unless you

have specifically requested otherwise or our agreement with you states differently.

Right to object or request removal: If you appear in our photos/video and would like an

image or clip removed from our public-facing portfolio or marketing materials, you can

Minors: Where a shoot involves minors, we collect parental/guardian consent before

using any resulting images for marketing purposes.

7. Who do we share your data with?

We do not sell personal data. We may share data with: Wix.com (website host and platform provider) — acts as a data processor for website hosting, forms, and built-in tools.

Payment and invoicing providers — to process payments and issue invoices. Email and communication tools — used to manage client correspondence. Social media platforms — where we publish or share photo/video content (e.g.Instagram, Facebook), subject to those platforms’ own privacy policies.

Subcontractors or collaborators (e.g. second photographers, editors) — only where

necessary to deliver a project, and bound by confidentiality. Authorities — where required by law.

8. International data transfers

Some of our service providers (including Wix) may process or store data outside the

EU/EEA, including in the United States. Where this occurs, we rely on appropriate

safeguards such as the EU-U.S. Data Privacy Framework, Standard Contractual Clauses, or

equivalent mechanisms required under GDPR.

9. How long we keep your data

Enquiry/contact form data: Retained only as long as needed to respond, or up to [2years] if no booking follows. Client and booking data: retained for the duration of the business relationship plus the period required by Swedish bookkeeping law (generally 7 years for accounting records). Photos and video for delivered projects: retained per our archiving practices, typically [2 years], unless a shorter period is agreed with the client.

Portfolio/marketing images: retained until removed at your request or until no longer

relevant to our business. Website/cookie data: retained according to the lifespan of each cookie, as shown in the cookie banner.

10. Your rights under GDPR

As a data subject, you have the right to: Access the personal data we hold about you. Rectify inaccurate or incomplete data. Erase your data (“right to be forgotten”), subject to legal exceptions. Restrict processing in certain circumstances

Object to processing based on legitimate interest, including for marketing. Data portability for data you provided to us, where technically feasible. Withdraw consent at any time, without affecting processing carried out before withdrawal.

To exercise any of these rights, contact us at [email address]. We will respond within one

month, as required by GDPR.

If you believe we have not handled your data correctly, you have the right to lodge a

complaint with the Swedish Authority for Privacy Protection (IMY —

Integritetsskyddsmyndigheten), www.imy.se.

11. Children’s data

Our services are not directed at children, and we do not knowingly collect personal data

from children via our website forms without parental involvement. Where minors are

photographed/filmed as part of a shoot, see Section 6 regarding parental consent.

12. Security

We take reasonable technical and organizational measures to protect personal data against

unauthorized access, loss, or misuse, including relying on Wix’s platform-level security

features and restricting access to client data to authorized personnel only.

13. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or

legal requirements. The “Last updated” date at the top of this page indicates the most

recent revision.

14. Contact us

If you have questions about this Privacy Policy or how we handle your personal data, please

contact: Aerakompagniet at info@aerakompagniet.com